https://www.alicewhitedesigns.org/portfolio daily 0.75 2013-08-30 https://www.alicewhitedesigns.org/brand daily 0.75 2025-07-02 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1751449066220-Z9EREZ8BUBQH6E7YAXTP/GooglePlayGiftCards-01.png Branding - Google Play: Gift Cards I was responsible for creating templates and packaging the art files for Google Play gift cards worldwide in 13 languages, including non Latin character languages such as Arabic, Japanese, Chinese, and Korean. Precision and an eye for detail was necessary in ensuring the dielines were correct, the treatment layers are aligned, checking that copy was correct, and that everything was correct for the printers to print millions of cards worldwide. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1751449066220-Z9EREZ8BUBQH6E7YAXTP/GooglePlayGiftCards-01.png Branding - Google Play: Gift Cards I was responsible for creating templates and packaging the art files for Google Play gift cards worldwide in 13 languages, including non Latin character languages such as Arabic, Japanese, Chinese, and Korean. Precision and an eye for detail was necessary in ensuring the dielines were correct, the treatment layers are aligned, checking that copy was correct, and that everything was correct for the printers to print millions of cards worldwide. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1657125799082-Y3MYDMS9NKC1ZLLONWBX/E02580378+SOS.IN.US.EN.CVS.MOCKUP.FEB22_R2.png Branding - Google Play: Marketing Assets featuring State of Survival I designed digital and print marketing assets for campaigns with mobile game studios. I primarily worked on assets for the EMEA region, countries like the Germany, France, the Netherlands, Switzerland, UAE, and Saudi Arabia. I also assisted our AMER and APAC design teams and have designed marketing assets for more than 30 countries. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1657556786629-E07SDMOJ33XZYEES51CG/Screen+Shot+2020-09-14+at+8.25.18+PM.png Branding - Google Partners: Academy on Air event - Social Media Illustration Ad Using provided imagery assets, I created this Social Media ad for Twitter. I utilized Google colors and simple illustrations, per Google guidelines. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1657550143502-H02B99L1HOBZWXW8QU0H/E02582313+AppDev+Gaming+Bootcamp+Sep20_v01.png Branding - Google Partners: Google for Games Email Banners Ideation for email campaign for Google for Games, utilizing assets from their existing library. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1600039193853-D8B4S3CQJQ8OUAV5IHVW/E02416171+Partners+Rewards+Store+Swag+Helmet+Feb19_v02_Helmet+Blue+Stripe+Bottom.jpg Branding - Google Play: Google Rewards Helmet Design This helmet design was one of at least 12 other options. I created several designs, some with bold colors and white outlines, some with gradients. This was the most abstract of the designs that I created, I utilized a couple shades of Google blue to make it cohesive. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1600040186182-SZX21GY4298AHRZIEKH6/3c+Closed.png Branding - DM Box Catalogue Option This is one of the options I designed for a DM for our clients to use to send promotional items to whomever they wanted. The next image will show what the box looks like when opened. Google likes cleaner designs with lots of white, so I wanted to make something that looked Google-y with geometric design elements to make it fun instead of just a plain white box. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1600039054676-8O0IEXUCHJ29SZH0PD63/Google_Partners_helmet.jpg Branding - Google Rewards Helmet https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1655393217144-PGTY7VFV28EWV2HVOJO3/Screen+Shot+2022-05-17+at+10.22.47+AM.png Branding - iOS 12 Homepage I was responsible for replacing several assets in the images on the iOS 12 page. The new iPhone Xs needed to be added and integrated in the home image. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1655393739585-8ZPHM57WDDCZ1DUNIMUQ/Screen+Shot+2022-05-17+at+12.09.47+PM.png Branding - Apple Pay Page For the Apple Pay page, I was responsible to switching the phones from iPhone 8 to the iPhone Xs. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1553637806760-GD00POK4VS59GIV9FWV8/JaneAustenBookClub2019.png Branding - Jane Austen Book Club Sticker At the Albany Library, the Branch Manager was in charge of the Jane Austen Book Club. She asked me to create a sticker to place on copies of books she bought for the club. I incorporated an older, serif font to emulate text from the early 19th century and included a graphic of a silhouette of Jane Austen to make it graphically interesting. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1553638159554-ISOYOQ2IQ7J48S2INLK8/IMG_20180307_155650.jpg Branding https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1552691380393-2YLMBJAK8X73K2NPP2F3/JaneAustenBookClub.png Branding https://www.alicewhitedesigns.org/lettering daily 0.75 2025-07-02 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1653314497034-YFIJYXOUG9KNDHK8ND93/NanaMemorial3_Portfolio-01.jpg Typography - Memorial Program When my grandmother-in-law passed, I was asked to create a memorial program to be passed around. I chose a serif font to emulate early 20th century printed pieces. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1653314497034-YFIJYXOUG9KNDHK8ND93/NanaMemorial3_Portfolio-01.jpg Typography - Memorial Program When my grandmother-in-law passed, I was asked to create a memorial program to be passed around. I chose a serif font to emulate early 20th century printed pieces. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1653315131411-FEBN6S65UXG66W9RYCWW/9-01.png Typography - Wedding Invitation The clients wanted a very simple and clean wedding invitation style; sans serif font with white, black and gray was approved by the bride and groom. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1751450003827-11P8YTX4DT1T3WTYL20S/TYCGold.jpg Typography - Dutch Wedding Invitation The clients wanted to feature an illustration of the beautiful Dutch canal houses on their wedding invitations; using the white and blue featured on delftware brings an additional element of Dutch culture into these invitations. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1653316206419-370FWMBY76GEYIH245CS/Invitations_Final_portfolio-01.png Typography - Game of Thrones Inspired Wedding Invitation The client had a Game of Thrones themed wedding, so I used the Game of Thrones font and a calligraphic font for their names to embody the medieval/fantasy feeling of Game of Thrones. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1553642025797-AUNI799CAW7N1IN5V577/ForWebsite.jpg Typography - Moving Announcement I created a moving announcement for my grandparents-in-law (names and address have changed for anonymity), taking design inspiration from Air Mail envelopes from decades ago. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1653314405594-VNN8Q9NS8OYTQ0Y4RXWN/NanaMemorial3-01.png Typography https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1553642219026-RDHFCSTSTFOMNB7NLP04/bookmarks.jpg Typography - Staff Recommendation Bookmarks Since bookmarks are always needed in a library, the branch manager asked me to create bookmarks with staff recommendations. I created caricatures of my coworkers and went with a carnival theme. I felt it was dynamic enough to catch the attention of patrons passing by while still a fun way to put everyone on display. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1553642135112-A00GNXL2H0LXVS16E258/NoHomeLikeYou2.jpg Typography - Thank You I used lighter colors to emphasize the lightness that the quote conveys. I included a ribbon that is a medium skin tone to drive the point home about treating your body kindly. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1653314323304-HO48BDMVB3NRRBHAH4KK/NanaMemorial3_Portfolio-01.png Typography https://www.alicewhitedesigns.org/misc daily 0.75 2025-07-02 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1655389775921-O5SEZQH8UAYFZFXOW7UD/mommy.png More - Mother, 2010 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1655389775921-O5SEZQH8UAYFZFXOW7UD/mommy.png More - Mother, 2010 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1553643497043-ARXMMXN9NVAJD4J6OF98/GreenLantern.jpg More - Green Lantern, 2016 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1751461267041-3MFJ4KT08C7Z9D3OPUBJ/IMG_20181112_141212.jpg More - Cherry Blossoms, Edinburgh, 2025 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1665575793901-G3RMNQGO6LKEL2GCFEM3/Formosan+rock+Macaque.png More - Formosan Rock Macaque, Kaohsiung, 2016 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1553643779608-BWPK4IPPYSB3FJNTQY2Q/20161008_164422_cropped.jpg More - Bánh Bèo, Hội An, 2016 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1553643904460-EJWEX0Y34D1NLNLSGU6W/image-asset.jpeg More - Cinderella (Pink Dress) Inspired Makeup Tutorial For a while, I filmed makeup tutorials based on Disney characters. I used Final Cut Pro X to edit all the footage for all the videos I posted on my YouTube channel. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1665578302008-8TC7TQZL9EN481AEV1QI/00100srPORTRAIT_00100_BURST20191031093520670_COVER.jpg More - Spring Sprite, Halloween 2019 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1655392604189-HK6HNHYJB0I1Y3C0QCE3/makeup.png More - Jester, Halloween 2020 https://www.alicewhitedesigns.org/about-1 daily 0.75 2017-06-30 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1493011897740-VY78GJ01IKRNSETA3UQN/image-asset.jpeg About https://www.alicewhitedesigns.org/more daily 0.75 2022-10-12 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1655389775921-O5SEZQH8UAYFZFXOW7UD/mommy.png More - Mother, 2010 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1553643497043-ARXMMXN9NVAJD4J6OF98/GreenLantern.jpg More - Green Lantern, 2016 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1751461267041-3MFJ4KT08C7Z9D3OPUBJ/IMG_20181112_141212.jpg More - Cherry Blossoms, Edinburgh, 2025 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1665575793901-G3RMNQGO6LKEL2GCFEM3/Formosan+rock+Macaque.png More - Formosan Rock Macaque, Kaohsiung, 2016 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1553643779608-BWPK4IPPYSB3FJNTQY2Q/20161008_164422_cropped.jpg More - Bánh Bèo, Hội An, 2016 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1665578302008-8TC7TQZL9EN481AEV1QI/00100srPORTRAIT_00100_BURST20191031093520670_COVER.jpg More - Spring Sprite, Halloween 2019 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1655392604189-HK6HNHYJB0I1Y3C0QCE3/makeup.png More - Jester, Halloween 2020 https://www.alicewhitedesigns.org/about daily 0.75 2025-07-02 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1588054893618-L5M0QB8KFQF19MDO9R0H/IMG_20181115_182137+copy.png ABOUT https://www.alicewhitedesigns.org/typography daily 0.75 2022-05-23 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1653314497034-YFIJYXOUG9KNDHK8ND93/NanaMemorial3_Portfolio-01.jpg Typography - Memorial Program When my grandmother-in-law passed, I was asked to create a memorial program to be passed around. I chose a serif font to emulate early 20th century printed pieces. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1653315131411-FEBN6S65UXG66W9RYCWW/9-01.png Typography - Wedding Invitation The clients wanted a very simple and clean wedding invitation style; sans serif font with white, black and gray was approved by the bride and groom. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1751450003827-11P8YTX4DT1T3WTYL20S/TYCGold.jpg Typography - Dutch Wedding Invitation The clients wanted to feature an illustration of the beautiful Dutch canal houses on their wedding invitations; using the white and blue featured on delftware brings an additional element of Dutch culture into these invitations. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1653316206419-370FWMBY76GEYIH245CS/Invitations_Final_portfolio-01.png Typography - Game of Thrones Inspired Wedding Invitation The client had a Game of Thrones themed wedding, so I used the Game of Thrones font and a calligraphic font for their names to embody the medieval/fantasy feeling of Game of Thrones. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1553642025797-AUNI799CAW7N1IN5V577/ForWebsite.jpg Typography - Moving Announcement I created a moving announcement for my grandparents-in-law (names and address have changed for anonymity), taking design inspiration from Air Mail envelopes from decades ago. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1553642219026-RDHFCSTSTFOMNB7NLP04/bookmarks.jpg Typography - Staff Recommendation Bookmarks Since bookmarks are always needed in a library, the branch manager asked me to create bookmarks with staff recommendations. I created caricatures of my coworkers and went with a carnival theme. I felt it was dynamic enough to catch the attention of patrons passing by while still a fun way to put everyone on display. https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1553642135112-A00GNXL2H0LXVS16E258/NoHomeLikeYou2.jpg Typography - Thank You I used lighter colors to emphasize the lightness that the quote conveys. I included a ribbon that is a medium skin tone to drive the point home about treating your body kindly. https://www.alicewhitedesigns.org/home daily 1.0 2020-09-07 https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1599507217814-RY7NGANVD6FQN58DWOUE/Branding.jpg Home https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1599508193039-UZNSV3H16RQ4NAQD1170/Typography.jpg Home https://images.squarespace-cdn.com/content/v1/58f1a7fa03596e9d44c28d4d/1599507360463-OUD7B3N5NCNSNO0HP9HA/More.jpg Home